P&O Cruises Partners with Southampton Football Club to Champion Community and Talent

P&O Cruises has announced a groundbreaking partnership with Southampton Football Club. As the first brand to become the official sleeve partner for the men’s, women’s, and Academy teams, P&O Cruises will support the city, the players, and the fans. This collaboration reflects a shared commitment to championing diversity, inclusion, and grassroots talent within the local community.

A Shared Heritage

With many years of combined British heritage, P&O Cruises and Southampton FC are both proud of their deep roots in the city’s rich past. P&O Cruises, as Britain’s favourite cruise line, boasts a long and illustrious history sailing from the port of Southampton. Similarly, Southampton FC is one of the oldest and most successful clubs in English football, renowned for its passionate and dedicated supporters both in the city and beyond.

Looking Ahead Together

Whether the teams are on or off the pitch, on board or ashore, they are constantly seeking extraordinary and exceptional talent and experiences. The iconic 32,000-capacity St Mary’s Stadium, standing close to the brand’s home port, is a testament to the vibrant community spirit that both a Saints game and a P&O Cruises holiday bring to Southampton.

Shared Values and Community Commitment

Though excelling in different fields, P&O Cruises and Southampton FC share the same values when it comes to respecting, protecting, and giving back to local communities. P&O Cruises is also to be the lead partner of the Saints Foundation, the charity arm of Southampton Football Club. The foundation’s mission is to level the playing field in the city by working to improve health, education, gender equality, and employability, in the belief that everyone deserves access to the resources they need to succeed, thrive, and achieve their goals.

A Future of Collaboration

This partnership marks a significant milestone for P&O Cruises as they venture into the world of sports partnerships, and is the start of future collaboration.

Together, P&O Cruises and Southampton Football Club are not just supporting their city’s teams; they are investing in the potential and success of the local community.